Practical Marketing Insights and Growth Stories from the World’s Best Tech Companies
Over the years, I’ve tested countless marketing strategies, tools, and growth initiatives in the B2B technology space. Some delivered exceptional results, others didn’t. At the same time, I’ve always been fascinated by the stories behind the world’s most successful technology companies and the marketing decisions that helped them scale.
That’s why I created three newsletters. Each serves a different purpose and audience, but all of them are designed to help marketers, founders, and business leaders better understand what drives sustainable growth.
B2B Tech Marketing Brief
B2B Tech Marketing Brief is my personal monthly newsletter focused on modern B2B technology marketing.
https://www.linkedin.com/newsletters/b2b-tech-marketing-brief-7434274629399056384
Once a month, I share actionable insights on what’s working right now in B2B marketing, emerging strategies worth paying attention to, and the tools I personally use and recommend.
In each edition, you’ll find:
- Proven B2B marketing strategies and frameworks
- Emerging trends shaping the industry
- Marketing tools and platforms worth exploring
- Practical lessons and observations from real-world experience
- Insights that can help marketing teams make better decisions
If you work in B2B marketing, SaaS, technology services, or simply want to stay ahead of the curve, this newsletter is for you.
Frequency: Monthly
The Marketing Behind Rapid Growth (LinkedIn Edition)
The Marketing Behind Rapid Growth is a weekly LinkedIn newsletter exploring how the world’s leading technology companies built and accelerated their growth through marketing.
https://www.linkedin.com/newsletters/marketing-behind-rapid-growth-7472018686078472192
When people discuss successful companies, the conversation often focuses on products, funding, or innovation. While those factors matter, exceptional growth rarely happens without great marketing.
Every week, I curate and share stories, analyses, and resources covering topics such as:
- Growth marketing strategies
- Referral and viral loops
- Positioning and differentiation
- Brand building
- Customer acquisition experiments
- Product-led growth initiatives
Each issue highlights the marketing decisions and growth mechanisms that helped transform promising companies into category leaders.
Frequency: Weekly
The Marketing Behind Rapid Growth (Substack Edition)
For readers who want deeper analysis and more frequent insights, I publish The Marketing Behind Rapid Growth on Substack.
While the LinkedIn edition focuses on curated stories and key takeaways, the Substack version goes further. I publish in-depth breakdowns, detailed growth analyses, strategic lessons, and exclusive content that doesn’t appear anywhere else.
Subscribers receive:
- Two issues per week
- Deep dives into growth and marketing strategies
- Extended company case studies
- Additional commentary and analysis
- Exclusive subscriber-only content
As a bonus, every new subscriber receives a complimentary copy of my short book:
The Marketing Behind Rapid Growth. 3 Bonus Growth Stories: How Duolingo, Discord, and Perplexity Grew Through Marketing
The book explores the key marketing principles, growth frameworks, and lessons I’ve learned from studying some of the world’s fastest-growing technology companies.
Frequency: Twice per week
Which Newsletter Should You Subscribe To?
Choose B2B Tech Marketing Brief if you want practical B2B marketing insights, tools, and strategies you can apply immediately.
Choose The Marketing Behind Rapid Growth on LinkedIn if you enjoy discovering how successful technology companies built growth through marketing.
Choose The Marketing Behind Rapid Growth on Substack if you’re looking for deeper analysis, more frequent content, exclusive insights, and bonus resources.
Or subscribe to all three and get the best of both worlds.
See you in your inbox.